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Hi there,

I’m SO glad you’re here. Since my business was inspired by this very blog, I like to keep it well-stocked with my latest copywriting experiments and stories of my adventures in running a lifestyle business. I write every blog post from my three-season porch overlooking the lake, so I love writing them as much as you’ll love reading them!

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The Latest

TIME CRUNCH

Rock Your Rebrand

See, with most blogs and businesses, all you see is the before and after look of their rebrand, but what about all of the things that go on behind-the-scenes? It can’t be all excitement, rainbows, and butterflies, right? Right.


My Decision to Rebrand

In writing this post, I can’t think of any other way to share my reasoning behind my rebrand than to be completely transparent. It’s been extremely difficult to keep this private, but now is the right time to share my story.


Why I’ll Probably Get My Next Job From Twitter

Twitter is my love language. It’s the hub where I’ve found an incredible amount of encouragement and support for not only my professional endeavors but also my personal passion projects.


Tales of a Workaholic

With one semester until I graduate, I already exhibit the qualities and habits of a workaholic. I’m always attached to my phone and computer, whether it be to post on social media, check emails, or design blog visuals. 


How to Choose a Blog Name

I knew what I wanted my brand to encompass, but finding a powerful name that hadn’t already been taken was challenging, but it doesn’t have to be. This how-to will take you step by step through the blog naming process.