Chevron Image
Kayla Hollatz Logo
×

Portfolio

Website Copywriter and Strategist for Entreprenuers and Small Businesses

Website Copywriting for Graphic Designer, AllieMarie Design

After solidifying Allison’s brand voice and creating SEO-optimized website copywriting, we saw incredible results! 80-90% of her client leads now come from organic, non-paid Google search traffic, leading her to have a full client waitlist for 6-12 months at a time. Check out the story and strategy behind this successful project!


Freelance Writer for SaaS Company, ConvertKit

Following our Product Creation Masterclass collaborative project, a 30-day free email course that became ConvertKit’s most successful affiliate revenue driver to date, we began working together on ongoing blog content. With two years worth of Tradecraft digital magazine issues under our belt, I also collaborated with their team as a ghostwriter for their book, I am a Blogger.


Website Copywriting for eCommerce Company, Archer & Olive

When Bonnie of Archer & Olive, a bullet-journal style paper goods shop, approached me about collaborating on new copy for her fast-growing Shopify website, I jumped at the opportunity! Combining our in-depth website strategy with her incredible design partners, her new messaging has helped her secure more wholesale and influencer partnerships than ever before!


Website Copywriting for Wedding Photographer, Kay x Bee

Run by two best friends, Kay x Bee Photography became one of my favorite custom copywriting projects to date. With an incredibly light-hearted, casual brand voice, we created a full custom copywriting suite (including website copy, investment guides, bridal welcome guides, and more!) to help them book more weddings while they raised their prices. The result? They were able to book out their FULL wedding season in just one month after launching our copy.


Website Copywriting for Brand Strategist, Rhema Design Co.

Wanting to pivot away from working with corporate clients to partner with more creative entrepreneurs, AnnaKate of Rhema Design Co. decided to enlist some website copywriting help. As a hybrid brand strategist and talented graphic designer, we brought all of her skills to life on her website with concise, conversion-ready copy. She’s now only working with her most ideal clients and has a client waitlist that results in steady income each month, exceeding the goals she set before we worked together.