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Hi there,

I’m SO glad you’re here. Since my business was inspired by this very blog, I like to keep it well-stocked with my latest copywriting experiments and stories of my adventures in running a lifestyle business. I write every blog post from my three-season porch overlooking the lake, so I love writing them as much as you’ll love reading them!

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The Latest

TIME CRUNCH

How to Create an Aesthetic Driven Moodboard

Whether you are doing a complete rebrand or just looking to refresh your brand’s look, creating a moodboard can be a great exercise to make sure your design is on point.


Twitter Chats: To Host or Not To Host?

Starting a chat can be a big undertaking. If you’re on the fence about starting a chat, these are a few things you need to be sure of before you begin.  


Personal Brand Turn Ons

How can you make sure your personal brand has not just a voice, but the right voice? You can start by examining what turns your audience on (and off). Here are a few qualities that I admire.


Why I Didn’t Monetize My Blog in the First Year

What you need to ask yourself is are you and your blog ready for monetization? In my first year, I wasn’t, but waiting to monetize has been the best thing for my blog. Here are 3 reasons why.


How You Can Benefit From Blog Jealousy

Jealousy isn’t a bad thing if you know what to do with it. It’s about making jealousy work for you.