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Hi there,

I'm SO glad you're here! I'm Kayla Hollatz, the website copywriter and creator behind WireFramework Method®—a strategy-powered framework for confidently crafting websites through content-first wireframing. I like to keep this blog well-stocked with my latest copywriting experiments, website wireframing strategies, and my adventures in running a simple, sustainable business.

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The Latest

TIME CRUNCH

How to Host Your Own Instagram Challenge

I had always wanted to host my own Instagram challenge. I didn’t know much about it at the time but it seemed like a great way to grow my community. This is the resource I wish I would’ve had when I started!

 


Crafting an At-Home Creative Retreat

Today marks the start of my first solo, at-home creative retreat. I’ve been dreaming about taking a solid week off from work to do nothing but create away from technology. Here’s how you can create your own too!


Kayla Hollatz: My Career Story So Far

This week’s post is unique in that I had no intention of writing this blog post until several people asked for my full career story when completing the reader survey I sent out two weeks ago. Half surprised and half flattered, I’m jumping right in. 


6 Steps to Higher Engagement on Instagram

Engagement on Instagram is more important than ever. There’s a lot of talk about how to use the best filter for your brand photos or how to style your flat lay, but there are many more variables that factor into a post’s engagement. 


A Complete Guide to Vision Journaling

I’ve been vision journaling consistently for almost 3 years and throughout all of my transitions, it’s been the one thing I’ve kept as a part of my creative process. It mixes some of my favorite journaling techniques with unique prompts I create to fit each area of my life I want to gain clarity in. Learn more!