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Hi there,

I'm SO glad you're here! I'm Kayla Hollatz, the website copywriter and creator behind WireFramework Method™—a strategy-powered framework for confidently crafting websites through content-first wireframing. I like to keep this blog well-stocked with my latest copywriting experiments, website wireframing strategies, and my adventures in running a simple, sustainable business.

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The Latest

TIME CRUNCH

How You Can Benefit From Blog Jealousy

Jealousy isn’t a bad thing if you know what to do with it. It’s about making jealousy work for you.


Why You Should Share Your Competitor’s Content

Blogs are here to be a learning center, a place where readers can go to learn from the best of the best content. Sometimes this means accepting that your competitor has already created an incredible resource on the subject.


Balancing a Blog and Day Job

It’s important to note that you can be a successful blogger without having quit your day job. It doesn’t have to be one or the other. You can rock both commitments if you know how to juggle blogging and working.


Blog Shortcuts You Can’t Afford to Make

Every blogger is looking for a way to reduce the time it takes to complete each task on their to-do list in order to be more productive. It’s only natural, but some shortcuts do more harm than good.


Starting a Community Before Publishing

So when is the right time to start writing a fiction novel or poetry collection or memoir? It might not be today, but there are steps you can take to build a community behind your writing before your book comes out.