Reflection

A Copywriter’s Honest Thoughts on AI Copywriting

“Are you afraid AI will replace your job?” I’ve been asked this on airplanes and phone calls. I’ve heard it at restaurants, coffee shops, libraries, and dog parks. Everyone is curious about the future of AI, and who better to ask than writers? With the rise of AI copywriting, we’re […]


Finding Enough in a Culture of Excess (and Personal Challenge)

I used to think success had to do with your work, your output. Now I think success has a lot more to do with alignment. And that alignment leads to enough, no matter what we see in our closets, our wallets, or our resumes.


2017 Brand Review: Biggest Highlights and Lessons

After working with 30+ clients last year on everything from website copywriting to email sales funnels to ongoing blog posts, I’m ready to look back on my second year of full-time entrepreneurship. 


There’s No Silver Bullet to Business Success (and What to Do Instead)

You tell yourself you’re only one investment, one strategy, one “silver bullet” away from massive success. We often forget successful entrepreneurs have shown us otherwise.


Why I’m Not Pursuing the Agency Business Model

Now, I must preface this article by saying that I absolutely think this business model is valid, needed, and the right fit for many creatives.This is more of a personal reflection behind why I’ve chosen a different route that works for me.