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Website Copywriting

Where strategy

meets storytelling

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Kayla Hollatz

I'm SO glad you're here! I'm Kayla Hollatz, the website copywriter behind WireFramework Method™—a strategy-powered framework for confidently crafting websites through content-based wireframing.

Over a decade ago, my business was inspired by this very blog. I like to keep it well-stocked with my latest copywriting experiments, website wireframing strategies, and my adventures in running a simplified business.

"
"
Your website copywriting helped us grow from $72k to $1.9 Million in just one year!

Bonnie Founder of Archer & Olive

Archer and Olive Homepage

My Philosophy

01

Strategy First,
Words Second

02

When in Doubt,
Test it Out

03

Don't Be Afraid
To Experiment

copywriting

Client Results

20,000+

email subscribers with 10,000 new leads

client leads
generated from
website's SEO

90%
30%

lift in email list
and product
sales growth

9-12+

months booked out
with services

The Blog