copywriting: allie marie design
The story of our website copywriting partnership:
AllieMarie Design is a Minneapolis-based design studio specializing in creating visual identities and print collateral for small businesses with big hearts. Allison and I met through Instagram in early 2016 and decided to collaborate on custom copywriting for her website refresh and a new visual brand identity for my own brand relaunch.
The goal of Allie's copywriting:
Allison wanted her website copywriting to highlight her extensive design experience and unique branding process, all while feeling like you're talking with a close friend over coffee. She wanted to share her values of collaboration, intentional timelines, and personal fulfillment in her work.
"Working with Kayla on my website copy was nothing short of dreamy. She gracefully led me through her thoughtful process from start to finish, taking the time to listen to my needs and dig into the heart of my business, and then turn everything into beautiful writing that speaks directly to my ideal clients and has strategy behind it. My brand voice has never been as strong, polished and "me" as it is now, thanks to Kayla's brilliance and love and talent. She's so much more than a copywriter -- she's a collaborator, a cheerleader and a friend. When you work with Kayla, you're in the best of hands." - Allison of AllieMarie Designs