The Power of We Audio Series


I am happy to introduce you to today's guest, Jessica Howell of Social Studio Shop. She is a social media strategist superstar, especially on Instagram. 

In our episode, Jessica shared: 

  • how your local community can fuel your online community
  • how her background in photography has influenced everything she’s done online
  • why her team puts 50% of their energy solely in Instagram
  • how to structure an Instagram Q+A
  • creating a hashtag strategy for Instagram

Jessica explained why every community platform should be treated like a party which is awesome because that's what communities are, right? To create a tribe worth celebrating, this episode is a must!

Some awesome quotables from Jessica:

  • “Have your audience spread the word for you.” (Tweet it!)
  • “When you invest in your audience, they will invest in you.” (Tweet it!) 
  • “When you allow your audience to have a free-for-all, your audience is not given enough direction.” (Tweet it!) 
  • “Make sure [hashtags] are unique and specific to your audience.” (Tweet it!)

A BIG thank you to Jessica for sharing her Instagram savviness with us. Tune in tomorrow for our next episode with Sarah Morgan on building communities into ecourses. 



Ready to build a community of your own?