Lunch and Learn

What is SEO, and Why Should I Care as a Small Business?

What is SEO and how can it help our online business? I’m breaking down what goes into search engine optimization for entrepreneurs.


Digging Deeper Into Your Ideal Client Profile

Do you know your target audience? Many of us nod along because we know the basics, but how well do we really know our ideal client?


Creating an Effective Social Media Calendar

Before creating a social media calendar, I resorted to endlessly scrolling through my news feeds trying to find something, *anything* to post. Ain’t nobody got time for that, am I right?

 


How to Get Testimonials Before You Launch

More often than not, if someone is trying to sell you something, they will feature at least one testimonial. What if I told you I had a way to get high-quality testimonials before you publish your product or service?